Is It Worth Setting Up GMB for a Service Business?
You have a flat tire, and there’s an urgent meeting. You Google “Tire shop near me.” What pops up? It's likely a list of businesses with ratings, phone numbers, and addresses at the top of your...
7 Actionable Tips to Become a Business Thought Leader on Social Media
Social media is an excellent way for entrepreneurs to establish authority and niche influence. It allows you to showcase your expertise, engage with your audience, establish trust, and potentially...
How to Use Social Media for a Local Service Business SEO Boost
Social media isn't just for sharing photos and connecting with friends. It's a powerful tool for local service businesses to boost their SEO. I've seen firsthand how social platforms can help small...
The Secret to Smarter Affiliate Marketing: Leveraging Fractional Expertise
Affiliate marketing is a dynamic industry that requires marketers to constantly adapt to new technologies, consumer behaviors, and competitive landscapes. Traditional approaches to affiliate...
Taking the First Step In Digital Marketing for Your Home-Service Business
When it comes to preparing your home-service business for digital marketing, it’s all about not overcomplicating things. It’s ok to use a guide, and we’re here to help you.
AI's Role in Enhancing (X) Twitter: Personalization, Safety, and Engagement
In recent years, artificial intelligence (AI) has transformed social media, enabling platforms like X, formerly Twitter, to provide more customized, secure, and engaging experiences for users. The...
Driving Targeted Traffic: How Paid Search Can Transform Your Marketing Results
Getting to the right audience can make all the difference in growing your business online. Paid search allows you to do just that: placing your business in front of people already searching for...