Sales Intelligence Blog

ROI, or return on investment, is the key to modern business growth. Over the decades, building on and measuring ROI has evolved massively. This is primarily thanks to the steady emergence of sales...

Sales and psychology go together hand in hand. To pitch to the right people, you need to understand them. Therefore, to build the most effective sales intelligence data pools, you need to apply...

Buyer intent continues to be one of the most powerful data sets for B2B and B2C companies. It’s thought that the vast majority of businesses use such information in some way. However, how can you be...

Sales intelligence - by its very nature - involves the pulling and management of data on a grand scale. CRMs, or customer relationship management tools, are quickly becoming the leading bastions of...

Sales intelligence is, both in terms of market size and ideological adoption, growing year on year. For example, data shows that the market will grow by10.5% CAGR up to 2027. However, how can you be...

In light of global challenges since 2020, hybrid working has become the norm. Regarded by many as the 'future' of working, it's reported almost three-quarters of US businesses are considering the...

2021 was a pivotal year in many ways for global sales - a ‘reboot’ of sorts for many industries. With this in mind, LinkedIn revealed theirState of Sales Report for 2021 mid-way through the year. In...

Sales is one of the toughest jobs in the world, to say the least. Customers are becoming more aware in this digital era and hence it is hard to convince them to buy a product or service. Sales...

While your company may cater to many different people, it’s crucial to sharpen focus. Sales intelligence methodology focuses on a phenomenon called the ‘ideal customer profile’ or ICP - someone you...

When it comes to sales intelligence techniques, linear regression analysis is among the most popular. This prediction method is used across a wide variety of industries - it is primarily the art of...