B2B leads blog

Sales Automation Tools Revolutionizing Sales Processes and Efficiency

by Ariana Shannon, on Jan 27, 2025 5:16:30 PM

Sales Automation Tools Revolutionizing Sales Processes and Efficiency
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Topics: B2B Sales Leads Sales pipeline

Implementing ABM Strategies for Targeted Lead Acquisition

by Sara Sparrow, on Jan 27, 2025 10:55:06 AM

Implementing ABM Strategies for Targeted Lead Acquisition

In the evolving landscape of B2B marketing, traditional lead generation strategies often cast too wide a net, leading to wasted resources on prospects unlikely to convert. Account-Based Marketing (ABM) offers a focused approach that prioritizes quality over quantity by targeting specific high-value accounts.

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Topics: B2B Sales Leads strategies

Transforming the Sales Funnel With Digital Signage for Maximum Conversions

by Darren Wall, on Jan 13, 2025 7:33:30 AM

Transforming the Sales Funnel With Digital Signage for Maximum Conversions

The way a customer interacts with a business has changed quite a bit in the last few years. Modern consumers expect personalized interactions to help them along the decision-making path.

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Topics: Sales funnel Digital Signage
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