Cybersecurity is an integral part of any B2B business, and data protection practices cannot be overlooked. Without the right practices, cyberattacks and security breaches could ruin your business's reputation. However, B2B businesses completely rely on customer retention, and if customers’ data security is ignored, the potential consequences could be disastrous.
Security measures can be on-premise or in transit. For on-premise security, you will have updated software, security mechanisms, firewalls, antivirus, and VPN. On the other hand, you need robust security for in-transit data security, which affects business.
What an SSL certificate is?
SSL certificates or TLS certificates are security protocols that encrypt in-transit data travelling between the server and the browser. TLS (Transport Layer Security) is a successor version of SSL (Secure Socket Layer). An SSL certificate works on cryptography to encrypt the data in transit. It enables HTTPS, a secure web version of a website on which users can rely completely. To enable HTTPS on the website, you need to purchase an SSL certificate.
Types and Validation of SSL Certificates
SSL certificates come in a wide range of types and validation, including single-domain SSL, multi domain SSL, Wildcard SSL certificate, domain validation, organization validation, and extended validation certificate.
Types of Validation
Domain Validated (DV) SSL certificates
Domain-validated (DV) SSL certificates are a basic level of certificate that proves domain ownership. This type of certificate is ideal for blogs, small businesses, and internal projects. It encrypts the data exchanged between a user's browser and the web server.
OV SSL certificates
OV SSL certificates are one step ahead of domain validation certificates. They prove the authenticity and legitimacy of a business. This additional validation level ensures end users regarding a website’s reliability and encrypts the data with strong encryption.
EV SSL certificates
EV SSL certificates are the highest-level validation certificate category. They provide thorough validation to verify the authenticity of the website's organization, establishing strong trust with users. EV SSL certificates show the name of the organization when you click on a browser padlock, indicating to users that the website is safe and reliable.
Types of SSL Certificates:
Single Domain
Single Domain SSL certificates secure one fully qualified domain name (FQDN). This indicates that the certificate offers encryption and validation for only one website, like www.example.com. It assures that the information travelling between the browser and the web server is encrypted, which increases the site's security.
Multi-Domain SSL (MDC) certificates
Multi-domain SSL (MDC) certificates, or Subject Alternative Name (SAN) certificates, allow the protection of a single main domain and its first level of unlimited subdomains using one SSL certificate. Consolidating security under one certificate simplifies SSL management.
Wildcard SSL certificates
Wildcard SSL certificates enable the securing of one domain and an infinite number of subdomains within that domain. Their flexibility is beneficial for websites with numerous subdomains, minimizing the necessity of individual SSL certificates for each subdomain.
Why SSL is Essential for B2B Business?
Below are a few points that show the correlation between SSL certificates and B2B business.
Data Security
SSL certificates protect data shared between a website and its users by encrypting it. In a business-to-business context, this encryption guarantees that important data like login information, payment specifics, and exclusive data shared between companies stays safe and shielded from unauthorized viewing and interception by outside entities.
Credibility and Assurance
Having an SSL certificate on your website demonstrates to your B2B partners and clients that their security and privacy are a top priority. It also gives them confidence that any information they provide to your company is transmitted safely. Establishing and preserving a strong business relationship relies heavily on this trust.
Rules and Compliances
Many government bodies and sectors have adopted SSL certificates to secure data on websites. Following guidelines avoids legal consequences for businesses and shows dedication to complying with industry standards and practices.
Search Results
Most search engines prefer HTTPS instead of HTTP when prioritizing websites. An SSL certificate has the advantage of improving a website's visibility, which in turn attracts more traffic.
Phishing Attack
SSL certificates are ideal security against phishing attacks. By clicking on a padlock in the browser, a user can differentiate between legitimate and fake websites. Phishing is performed to steal data from business partners or customers. HTTPS and a secured padlock in the browser ensure that the website is legitimate.
Emerging Threats
To fight against cybersecurity threats, applying robust security measures like SSL certificates is vital for safeguarding businesses against new threats and vulnerabilities. It shows proactive management of risks and guarantees the ongoing security of your B2B transactions.
Conclusion
With an SSL certificate, a business and its data are secure. Any company, big or small, can install one as per its requirements. Many providers offer affordable SSL certificates that could fit within your budget. However, you must consider the desired level of security and verification required.
