Viavia Announces Seed Round Of $8M To Build The End-To-End Solution For Fashion E-Commerce
08/25/22, 4:32 PM
Location
los angelesIndustry
retail
fashion
e commerce
Round Type
seed
VIAVIA, a new video-first e-commerce platform, announces $8M seed round to launch a debut fashion retail destination catered to Gen Z shoppers. The funding is co-led by New Enterprise Associates (NEA) and Basis Set Ventures, with participation from Exor Seeds, Backend Ventures, and Andrew Ng's AI Fund. The funding follows a $1.15M pre-seed round that the company announced in February 2022. VIAVIA seeks to modernize the fashion e-commerce experience by marrying creator-driven live and short-form video content with end-to-end, AI-powered tech infrastructure for the fashion supply chain.
Company Info
Location
geerdegemvaart
los angeles, california, united states
Additional Info
The funding follows a $1.15M pre-seed round that the company announced in February 2022. The platform channels the power of creators by leveraging live and short-form video content to create a modern fashion shopping experience backed with confidence-inducing styling advice. In addition to the e-commerce platform, VIAVIA will provide a modern tech infrastructure for fashion brands and supply chains, starting with Made in Italy. Xuezhao Lan, Founder and Managing Partner of Basis Set Ventures, says, "VIAVIA has a big, audacious vision to modernize luxury e-commerce for a new generation of consumers, rethinking the entire value proposition from supply chain to sales. About Basis Set VenturesBasis Set invests in early-stage startups that are harnessing artificial intelligence to let people perform more productively across four themes: scaling infrastructure, intelligent collaboration, automated workflows, and autonomous machines.www.basisset.com About VIAVIAVIAVIA is a video-first online fashion retailer platform catered to the Gen-Z consumer.