logo
logo

TRIFFT Loyalty raises $550K pre-seed to scale its AI-driven emotional loyalty platform, aiming to enhance customer connections and engagement.

Jul 17, 2025•2 days ago

Amount Raised

$550,000

Round Type

pre-seed

LondonSaasArtificial IntelligenceE CommerceSoftware

Description

London-based TRIFFT Loyalty has raised $550,000 in a pre-seed funding round. The startup focuses on helping brands build emotional connections with customers through a data-driven loyalty platform. With a founding team from top companies, TRIFFT aims to improve loyalty strategies for mid-sized businesses. Their platform integrates with popular commerce platforms, allowing quick deployment without technical barriers.

Company Information

Company

TRIFFT Loyalty

Location

London, England, United Kingdom

About

TRIFFT Loyalty is a tech startup that helps brands cultivate meaningful emotional connections with customers through an AI-driven loyalty platform. The platform allows mid-sized companies to adopt advanced loyalty strategies without needing in-house technical resources. TRIFFT integrates with leading commerce and engagement platforms to provide personalized rewards and communications. The company operates across the UK and Europe, focusing on enhancing customer loyalty beyond traditional transactional models.

Funding Insights

Based on industry data
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech