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Traya raises Rs 75 crore in funding from Xponentia Capital to provide personalized solutions for hair loss

Apr 02, 2024over 1 year ago

Amount Raised

₹750 Million

Mumbai

Investors

Xponentia Capital

Description

Traya, a hair care products maker, has raised Rs 75 crore in funding from Mumbai-based private equity fund Xponentia Capital. The funding will enable Traya to further its mission of providing personalized, effective solutions to address the unique hair related needs of each individual.

Company Information

Company

Traya

Location

Mumbai, Maharashtra, India

About

The Mumbai-based company said it will use the funds to strengthen research and development, build technology to personalise the hair growth experience and acquire talent and expand its reach. Hair care startup Traya said on Thursday it has raised $2.2 million in a funding round, led by Fireside Ventures.

Funding Insights

Based on industry data
VC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech