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Sprig Raises $30M To Help Companies Gauge Users’ Reactions To Products

Aug 02, 2022•almost 3 years ago

Amount Raised

$30 Million

Description

Sprig, a startup offering tools for user and software product research, today announced that it raised $30 million in a funding round from Andreessen Horowitz, Accel, First Round Capital, Elad Gil and Figma Ventures. It brings the company’s total raised to $90 million, which CEO Ryan Glasgow says is being put toward expanding Sprig’s service line, support sales and marketing efforts, and dedicating resources to integrations and partnerships.

Company Information

Company

Sprig

About

Sprig counts Dropbox, Loom and Square among its current customers, and the company plans to grow its headcount from 95 today to 125 by the end of the year. Glasgow founded Sprig in 2019. While at Weebly, Sprig says he realized how difficult it was to research across the product development life cycle, especially when timelines are tight and research resources are in high demand. “I knew there was a better way, and in January 2019, I started Sprig, then called UserLeap.” Image Credits: SprigSprig provides surveys and templates for research teams conducting user experience studies.

Funding Insights

Based on industry data
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech