Siro has secured $50 million in a Series B funding round led by Signalfire, aiming to enhance in-person sales coaching with AI.
May 21, 2025•3 months ago
Amount Raised
$50 Million
Round Type
series b
Investors
Ding ZhouMichael StoppelmanDave SalvantSong LaronSaumil MehtaAdam Bain’s Firm O1 AdvisorsDick CostoloSignalfire
Description
Siro revealed it has secured $50 million in a Series B round led by Signalfire, with participation from notable investors. The company aims to implement AI note-taking for sales representatives engaging with customers in person. To date, Siro has raised a total of $75 million. This funding will help enhance their innovative sales coaching solution.
Funding Insights
Based on industry dataVC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech