Amount Raised
$120 Million
Description
SimilarWeb, the world's leading digital market intelligence company, today announced the closing of a $120M investment round. The transaction includes both primary and secondary components, bringing the company's total funding to $240M to date. The round was co-led by ION Crossover Partners and Viola Growth. This latest investment will be used to accelerate SimilarWeb's aggressive growth plans, expand brand awareness, and support expansion of the business through M&A activities.
Funding Insights
Based on industry dataTech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech