Sanity Announces Investment From Shopify And Launches A Direct Integration With Shopify’s New Headless Commerce Stack
Sanity Announces Investment From Shopify And Launches A Direct Integration With Shopify’s New Headless Commerce Stack
06/28/22, 2:00 PM
Sanity, the platform for structured content, has formed a partnership with and received a strategic investment from Shopify, a provider of essential internet infrastructure for commerce. The partnership will offer Shopify’s millions of merchants new capabilities to significantly improve shopping experiences through inspiring product and brand content. Sanity is the first CMS partner to launch an app for Shopify’s headless commerce framework, Hydrogen, and is Shopify’s only investment in a content platform company to date.
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Sanity is now being used by almost 100,000 developers, marketers, content creators and product professionals, the company said, with “active users” numbering at 30,000 (double the number of active users the company had in October, he said). For now, there are however also limitations in Sanity: the company has yet to come up with interesting ways to enable translations between, say, audio and printed content, although that would appear to be a logical step for the company to take as it grows, given how many consumers already switch between different kinds of media formats.