The Ryft seed round was led by SFC Capital, with further investment coming from the ex-founder of Shutterstock and the founder of LoveFilm.The London-based company’s payment solution integrates into an online marketplace and accepts payments from all major cards, along with Google and Apple Pay.The company competes with the likes of Stripe Connect, the marketplace payments integration created by Irish-American fintech giant Stripe. Ryft claims that its solution comes “without the high fees and lengthy payout wait times”, with merchants receiving funds the next working day and Ryft charging a flat fee for each transaction. Ryft was founded by Sadra Hosseini and Alex Mackenzie.