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Recast Raises $3.4 Million For Automated Marketing Data Science Platform

Dec 15, 2022over 2 years ago

Amount Raised

$3.4 Million

Round Type

seed

New YorkMarketing AutomationMachine LearningSaasArtificial IntelligenceMarketingAdvertisingSoftwareAnalytics

Description

Recast, an artificial intelligence platform that helps marketers measure and optimize their marketing spend, today announced the close of an additional $3.4 million seed funding round led by Lerer Hippeau as a follow up to a previously-undisclosed $1.1 million pre-seed round led by Good Friends in 2021. This round, led by many of the brightest lights in consumer goods, ecommerce, and marketing, solidifies Recast's position as the leader in the next generation of marketing optimization technologies.

Company Information

Company

Recast

Location

New York, New York, United States

About

Recast is an automated marketing data science platform providing the next generation of marketers with near-real-time marketing mix modeling and sophisticated forecasting and planning tools. Founded in 2018 by Michael Kaminsky and Thomas Vladeck, Recast is putting cutting-edge statistical methods in the hands of marketers.

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