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Fastest Growing Insights Company In America, Qualsights, Announces $7.7M Series A Funding Round

Nov 21, 2022over 2 years ago

Amount Raised

$7.7 Million

Round Type

series a

ChicagoEnterprise SoftwareSaasSoftwareAnalytics

Investors

4490 Ventures

Description

QualSights, the fastest growing insights company in America, announced today it has raised a $7.7 million Series A funding round, led by 4490 Ventures, an early-stage venture capital firm based in Madison, Wisconsin, to support QualSights' strategic growth and hiring.

Company Information

Company

QualSights

Location

2045 W. GRAND AVENUE, SUITE B

Chicago, Illinois, United States

About

It is a brilliant, globally scalable and defensible innovation."QualSights Founder and CEO Nihal Advani said working with 4490 has been an exciting and important step in the QualSights story and he looks forward to continued success in the partnership as the company continues to grow. "The investment will help us accelerate hiring to expand our sales and marketing teams while continuing to further invest in R&D."Joining Nihal Advani and Dan Malven on the QualSights Board of Directors are industry veterans Mitch Barns (former CEO of Nielsen), Gian Fulgoni (former CEO of IRI and Comscore), Rishad Tobaccowala (former Chief Growth Officer of Publicis Groupe), Sanjay Khosla (former President of Kraft Foods) and Mohanbir Sawhney (Associate Dean at Kellogg School of Management).Headquartered in Chicago, QualSights has received a series of accolades this year, including its ranking as the fastest growing company in Illinois, the fastest growing software company in the Midwest and the ninth fastest growing software company in the US, by Inc. 5000. QualSights is used by numerous Fortune 500 clients in CPG, pharmaceutical, technology and other industries to help with product innovation, renovation, and optimization. QualSights is an insights technology platform that helps brands grow using patented technology that captures offline consumer behavior data while removing the limitations that keep brands from generating richer insights. QualSights is a trusted partner to many Fortune 500 clients in CPG, Pharmaceutical, Technology and other industries, helping with product innovation, renovation and optimization around the world. ABOUT QUALSIGHTSQualSights is an insights technology platform that helps brands grow by generating deeper and more authentic insights from consumers anywhere in the world in a remarkably fast and cost-effective manner.

Funding Insights

Based on industry data
VC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers

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