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Beauty Startup Purplle Raises $33 Million Funding, Turns Unicorn

Jun 09, 2022about 3 years ago

Amount Raised

$33 Million

Description

Mumbai: Online beauty and personal care products retailer Purplle has raised $33 million from Paramark Ventures at a valuation of $1.1 billion.

Company Information

Company

Purplle

About

The investment will augment the company’s goal to deliver 6-8X growth in the next five years, the startup said in a release. The beauty e-tailer has nearly 50,000 products from over 1,000 brands on its website and app, the company said. INThe firm said it has clocked 90% growth in gross merchandise value (GMV) in the past three years. Online beauty store Purplle said it has raised $75 million in funding led by Kedaara, Sequoia Capital India and Blume Ventures. Founded in 2012, Purplle has 7 million monthly active users.

Funding Insights

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83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech