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Propel Announces $20 Million Series C To Help Manufacturers Deliver Long Term Customer Engagement

Sep 21, 2021•almost 4 years ago

Amount Raised

$20 Million

Round Type

series c

Santa Clara

Description

Propel, the modern way to take products from concept to customer, today announced it has raised $20 million in Series C financing. The investment is led by Salesforce Ventures, with participation from existing investors Norwest Venture Partners, Cloud Apps Capital Partners, Green D Ventures and TIFF. The existing investors are joined by new investor Ankona Capital, a venture capital firm with experience in both supply chain and scaling enterprise B2B SaaS solutions. The company has raised a total of $48 million in funding to date.

Company Information

Company

Propel

Location

Santa Clara, California, United States

About

The manufacturing and life sciences industries are quickly demanding these capabilities to evolve their businesses to respond to new market demands.”“The increase in demand for Propel from mid-market and enterprise companies shows the market is using Propel to help drive revenue growth by enabling new customer engagement models,” said Jared Smith, General Partner with Ankona Capital.

Funding Insights

Based on industry data
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech