POP raises $2.4 Mn in seed funding led by India Quotient and others to launch its UPI Play

Jun 19, 2024•about 1 year ago

Amount Raised

$2.4 Million

Round Type

seed

BengaluruFintechE Commerce

Investors

India Quotient

Description

Bengaluru-based startup POP has closed a $2.4 million seed funding round led by India Quotient and a few prominent angel investors. The funding will help expedite the implementation of various initiatives, including the POP UPI service that will enable users to earn POPcoins with every UPI transaction made through the POPclub app.

Company Information

Company

POP

Location

Bengaluru, Karnataka, India

About

At POP, our mission is clear: to enhance the shopping and payment experiences, making them more rewarding for all. We are crafting India's most vibrant commerce network, centred around our exclusive currency, POPcoins. Founded in 2023 by a team of former Flipkart employees, POP is dedicated to revolutionising how today's Indian consumers shop and pay. By seamlessly integrating POPcoins into everyday spending habits, we're shaping a future where convenience meets personalisation.

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VC-backed spending patterns

VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers

POP raises $2.4 Mn in seed funding led by India Quotient and others to launch its UPI Play

Investors

Description

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