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Outdoor Living Brand Outer Raises $50M In Series B Funding

Sep 16, 2021•almost 4 years ago

Amount Raised

$50 Million

Round Type

series b

Santa Monica

Description

Outer, the fastest growing direct-to-consumer home brand of 2020, today announces the close of a $50M Series B investment round. The new investment was led by Kathy Xu of Capital Today along with Tribe Capital, C Ventures, TRAC VC, and Upfront Ventures. Existing investors, including Sequoia Capital China, Mucker Capital, Mantis VC, Unpopular Ventures, and Reimagined Ventures also participated in the round. Outer raised $10.5M in Series A funding in January 2021, bringing the startup’s total funding to $65M.

Company Information

Company

Outer

Location

Santa Monica, California, United States

About

Outer creates durable, smart, and eco-conscious outdoor furniture designed to help people live better outside. Our pieces are crafted from the highest-quality materials in the world, and are built to withstand all that nature (and life!) has to throw at them. We reimagine the outdoor living experience from the ground up; researching, prototyping, and testing until we’ve created innovative new solutions, such as our patented, built-in OuterShell® cover. And we’re redefining retail with our revolutionary Neighborhood Showrooms™, where you can experience Outer products in the backyards of real Outer customers in your neighborhood. Intrigued? Learn more at liveouter.com/careers.

Funding Insights

Based on industry data
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech