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Linkby raises $4 million in Series A led by Perennial Private Investments to expand global operations

Jun 17, 2024about 1 year ago

Amount Raised

$4 Million

Round Type

series a

SydneyMarketingAdvertising

Investors

Oif VenturesPerennial Private Investments

Description

Ad tech platform Linkby has secured $4 million in a Series A funding round led by investors Perennial Private Investments, with existing backer OIF Ventures also participating. The funding will be used to further expand Linkby's global presence and team.

Company Information

Company

Linkby

Location

Sydney, New South Wales, Australia

About

Linkby is an ad tech platform that connects direct-to-consumer brands with major publishers, facilitating advertising campaigns and monetization of product mentions. The platform has a global footprint and has seen rapid revenue growth and market leadership.

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Funding Insights

Based on industry data
VC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers