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Improvado Raises $22 Million In Series A Funding, Launches Marketing & Sales Data Aggregation Platform For Enterprise

May 12, 2022about 3 years ago

Amount Raised

$22 Million

Round Type

series a

San Diego

Description

Improvado, a leading, no-code marketing data aggregation platform, today announced it has raised $22 million in a Series A investment led by Updata Partners. The Series A comes on the heels of a seed round that included investments by the CEOs of BlueKai, LiveRamp, and PubMatic. The funding will enable the company to continue to advance its Revenue Data Platform.

Company Information

Company

Improvado

Location

San Diego, California, United States

About

The platform enables marketers to know how every invested dollar is performing and where to invest the next ones, precisely. “Improvado provided us with a simple solution to a complicated problem. “Improvado is the best tool on the market,” said Activision Senior Media Analyst Waleed Noury, an Improvado customer.

Funding Insights

Based on industry data
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech