In-Home Product Testing Platform Highlight Announces $7M Seed Funding Round

Highlight, an innovative platform for in-home user testing (IHUT), is excited to announce an additional $7 million in venture capital funding, to total $8.2M raised to date. Highlight is disrupting physical product testing by increasing the speed and accuracy of results with proprietary technology and audiences. The company's mission is to help consumer products exceed the rising bar consumers have, in an environment where 95% of the 30,000 products launched each year fail.