The Bengaluru-based company said it will use the funds to fuel go-to-market initiatives, launch new products on its platform and expand into newer markets. The company is working on adding more products like digital gold, jewellery insurance, gold loans, and marriage loans that jewellers can offer to their customers. Goldsetu, founded by Vikas Verma and Anuj Sachdev operates first of its kind fintech and commerce SaaS Platform for jewellery retailers.