Social Fitness App Gojoe Bags A Sports Star And £1.2 Million In Its Seed Round

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Built by ordinary joes, powered by gamification, teams and celebrities/ athletes. GoJoe is used and loved by employees from the biggest companies in the world, from PwC to Diageo to PayPal. GoJoe is the wellbeing platform with stuff people actually want to use. Led by figures from the Olympic, tech and digital world, GoJoe was built out of a dissatisfaction with elitist and individual wellbeing and fitness apps. Worse still, 'workplace wellbeing' products sound great on paper, but are never used by employees (tell us we're wrong). Think activities and wearables, not gimmicky step challenges. Think professional athlete, expert and celebrity content, not boring random videos. Think measurable data insights, usage-based pricing and delivering genuine value to people. And...what's more...think all your existing wellbeing resources and tools in one place.