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Goalsetter Raises $15 Million To Go B2B With Children’S Financial Literacy App

Dec 01, 2021•almost 4 years ago

Amount Raised

$15 Million

Description

Goalsetter, a financial education platform for kiddos, has announced the close of a $15 million Series A financing round. The funding was led by Seae Ventures, with participation from Fiserv, Mass Mutual, Citizens Financial Group, Astia Fund, NBA stars Kevin Durant and Carmelo Anthony, and actors Anthony Anderson and Lance Gross.

Company Information

Company

Goalsetter

About

The platform even recently introduced a feature called Goalsetter Invest, which allows users to buy and sell stocks. Alongside partnering with Fiserv and, hopefully for Goalsetter, the financial institutions that Fiserv powers, the platform is also looking to partner with large employers to offer Goalsetter as a benefit to employees. Goalsetter can provide the platform, fully baked, that can help families set up a first savings account, investment account, and help with financial education for their kids.Goalsetter raises $3.9 million to teach financial literacy to kidsVan Court explained that the decision to move into B2B literally came to her in the middle of the night.

Funding Insights

Based on industry data
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech