Kingswood Capital Management And First Bev Complete Investment In G Fuel, Providing Capital For Growth
Nov 16, 2023•over 1 year ago
Investors
Bryan CrowleyFirst BevKingswood Capital Management
Description
Kingswood Capital Management and First Bev announced today a significant cash investment in G FUEL, the market leader in energy drinks targeting the 3+ billion global gamer community. Precise terms of the 8-figure deal were not immediately released, but the deal provides significant growth equity for the company. Alongside the investment, Bryan Crowley, formerly of ZenWTR, Soylent, Pabst Brewing Company, and Mars, Inc., was named by G FUEL as the company’s new CEO.
Funding Insights
Based on industry dataVC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers