Fixated, a creator management firm representing popular figures like Sketch and the Botez sisters, has raised $12.8 million in a recent funding round led by Eldridge Ventures. This investment will fuel Fixated's future growth and expansion efforts.

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Fixated is a next-generation digital content studio and talent representation powerhouse uniquely designed for creators seeking to unlock their full potential. Founded by a team of industry leaders with extensive experience scaling some of the world's most influential creator brands, Fixated redefines how digital creators develop, produce, and distribute content and build their careers. Through its innovative, integrated approach, Fixated provides creators with in-house expertise and resources across content strategy, creative production, audience growth, brand partnerships, and strategic management. This comprehensive model empowers creators to amplify their reach, deepen audience connections, and maximize revenue opportunities, positioning Fixated as the essential partner for today's top digital talent.