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Ernesta, A New Direct-To-Consumer Custom Rug Company, Raises $25 Million In A Series A Funding Round

Nov 07, 2022over 2 years ago

Amount Raised

$25 Million

Round Type

series a

New YorkCommerce and ShoppingFurnitureRetail

Description

Ernesta (ernesta.com), a new direct-to-consumer custom rug company launched by John Foley, Hisao Kushi and Yony Feng – three co-founders of Peloton – today announced it has raised $25 million in a Series A funding round. The financing was led by Addition with participation from True Ventures, along with other investors.

Company Information

Company

Ernesta

Location

322 8TH AVENUE

New York, New York, United States

About

Ernesta is on a mission to bring gorgeous, design-focused custom rugs to homes and places of gathering through an enjoyable, frictionless, and affordable experience. At the same price as a store-bought standard-sized rug, a custom-cut rug from Ernesta will not only be a better fit, but also a better buying experience. We believe that high-quality custom design shouldn't be out of reach for consumers and we aim to address this need in the multi-billion dollar global rug industry.

Funding Insights

Based on industry data
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech

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