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Eirene raised over $4 million in a seed round led by Relay Ventures to launch operations in the U.S. and accelerate its growth

Apr 03, 2024over 1 year ago

Amount Raised

$4.1 Million

Round Type

seed

TorontoPersonal Care Services

Investors

Manica BlainMichael KatchenSaint Elizabeth HealthcareExport Development CanadaRelay Ventures

Description

Eirene, Canada's first and only online funeral services provider, has launched operations in the U.S. after raising $4.1 million in seed funding. This funding will accelerate Eirene's path to scale, with a focus on expanding its operations in the U.S., building its brand, and growing its team.

Company Information

Company

Eirene

Location

Toronto, Ontario, Canada

About

At Eirene, we believe that end-of-life planning should be comforting, transparent, and dignified. Too often, families struggle with the chaos, opacity, and expense of conventional funeral arrangements. We envision a better way - one centered on the belief that the end of life deserves as much beauty, grace, and meaning as the moments that came before. Eirene was founded to provide Canadians with a simple, compassionate, and modern approach to funeral services.

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Funding Insights

Based on industry data
VC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers