D2C Lifestyle Brand Damensch Raises $16.4 Million In Funding Led By A91 Partners

Feb 28, 2022•over 3 years ago

Amount Raised

$16.4 Million

Mumbai

Description

Mumbai: Damensch, a direct-to-consumer (D2C) men’s lifestyle brand, has raised $16.4 million in a series B funding round led by A91 Partners.

Company Information

Company

Damensch

Location

Mumbai, Maharashtra, India

About

The company makes loungewear and innerwear for men. It will use the funds to invest in technology enhancements, strengthen and diversify the product portfolio, the company said in a release. In November 2020, the company had raised about Rs 50 crore in Series A funding from Matrix Partners India, Saama Capital, Whiteboard Venture Partners and Alteria Capital. The company will use the fresh capital to also recruit more product specialists. The company expanded its offering within loungewear and sleepwear in 2021.Damesnch The company claims to have made more than 10 million shipments across more than 50 cities. Existing investors Saama Capital, Matrix Partners, Whiteboard Capital and Alteria Capital also participated in this round, Damensch said.

Funding Insights

Based on industry data

Tech investment trends

83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech

D2C Lifestyle Brand Damensch Raises $16.4 Million In Funding Led By A91 Partners

Description

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Funding Insights

Company Information