Certinia received an investment from TA Associates to support its continued growth, reinforcing its position in Professional Services Automation and Customer Success solutions.

Nov 19, 2024•8 months ago

AustinSaasSoftwareCrmEnterprise Software

Investors

Haveli Investments, L.P.Salesforce VenturesGeneral AtlanticTa Associates

Description

Certinia has announced a private equity investment from TA Associates to help accelerate its growth in providing Professional Services Automation and Customer Success solutions. The investment underscores the confidence in Certinia's strong foundation and significant growth opportunities.

Company Information

Company

Certinia

Location

Austin, Texas, United States

About

Certinia (formerly FinancialForce) delivers a Services-as-a-Business platform that powers and connects all aspects of services operations, from services estimation and delivery to customer success management and financial planning and accounting. The company’s Professional Services Automation (PSA), Customer Success, and ERP solutions—delivered on Salesforce’s leading cloud platform—provide the ability to run a connected services business, deliver with intelligence, and achieve business agility. Headquartered in San Jose, California with offices around the world, Certinia is backed by Haveli Investments, General Atlantic and Salesforce Ventures.

Funding Insights

Based on industry data

VC-backed spending patterns

VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers

Certinia received an investment from TA Associates to support its continued growth, reinforcing its position in Professional Services Automation and Customer Success solutions.

Investors

Description

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