Buff City Soap, a plant-based home and personal care brand franchise, today announced it has raised new funding from General Atlantic, a leading global growth equity firm. Buff City Soap will use the funds to support continued store openings, product category expansion, and growth in e-commerce.

Founded in 2013 and franchising since 2018, Buff City Soap continues its rapid growth trajectory across 215 locations in 30 states. Buff City Soap's delightfully smelling and uniquely handmade plant-based soaps, laundry, bath, and body products are disrupting the retail beauty and consumer goods categories, and Buff City Soap was recognized in Entrepreneur's Top 100 "Best of the New" franchise rankings. For more information, visit the Buff City Soap website: www.buffcitysoap.com.

Buff City Soap Announces Growth Investment From General Atlantic

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Buff City Soap Announces Growth Investment From General Atlantic

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