Brightside Accelerates Plans To Help Employers Provide Financial Care To Employees With $33M In Series B Funding
Brightside Accelerates Plans To Help Employers Provide Financial Care To Employees With $33M In Series B Funding
11/10/22, 4:02 PM
Location
chandlerIndustry
employee benefits
financial services
Round Type
series b
Brightside, the leading financial care platform for employers, today announced it has raised $33 million in Series B funding. The round was led by Obvious Ventures, with participation from existing investors Andreessen Horowitz (a16z) and Trinity Ventures, as well as Clocktower Technology Ventures and Chestnut Street Ventures. Bringing the company's total funding to over $75 million, this investment will support Brightside's continued rapid growth and platform enhancements, including additional AI-driven capabilities to further elevate its best-in-class product experience.
Company Info
Location
chandler, arizona, united states
Additional Info
Brightside created Financial Care, a new category in employee benefits. We’re on a mission to improve the financial health of the 7 in 10 working families living paycheck to paycheck. How? By partnering with progressive employers who understand financial wellness is a critical pillar to the wellbeing of their employees - and their organization. We then combine behavioral science, technology, and expertise to meet employees where they are, in the moments that matter most, and support them in establishing financial comfort. Our (human) Financial Assistants get to know every person they serve, listening without judgment to help them understand and overcome their unique needs and barriers to financial health. All to ultimately stretch the paycheck, minimize stress, and maximize hope. That - is our difference - providing Financial Care that leads to financial wellbeing.