‘Data At The Heart Of Farming’: Livestock Platform Breedr Raises £12M
03/22/22, 6:25 AM
Money raised
£12 million
Livestock data platform Breedr has raised £12m in a funding round led by Investbridge Capital via its AgTech Fund. Additional investment came from previous backers LocalGlobe and Forward Partners, as well as its recent crowdfunding.
Company Info
Additional Info
Farmers who use Breedr on average cut their emissions by 17%, the company said. Breedr will use the funding to develop its financial products and for international expansion into the Australian and US markets.“We have created Breedr to put data at the heart of farming,” said Ian Wheal, founder and CEO, Breedr. Wheal founded Breedr in 2019 and to date it has 4,000 signups with over 160,000 registered animals. Breedr claims access to data lets farmers make more sustainable decisions, as livestock counts for 15% of all human-made emissions each year globally. Breedr claims this can reduce two tonnes of food, saving over 800kg per animal,“We’re seeing the positive impact this is having already in the UK on helping to decrease methane emissions and improve cash flow for farmers and can’t wait to expand this model across the world, starting with Australia and the US,” added Wheal. Breedr is a data analysis tool for farmers to record animal information using their phone.