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Bird Buddy Lands $8.5M To Pursue ‘Tech For Nature’ After Smart Bird Feeder Campaign Takes Off

Dec 09, 2021•almost 4 years ago

Amount Raised

$8.5 Million

Description

After the resounding success of several crowdfunding campaigns for its gamified smart bird feeder, Bird Buddy has raised an $8.5 million seed round. Its first product will ship in a few months, but it’s just the start of what the company hopes will be a new approach to using tech to better enjoy nature.

Company Information

Company

Bird Buddy

About

Its first product will ship in a few months, but it’s just the start of what the company hopes will be a new approach to using tech to better enjoy nature. One may very well wonder why, after three successive and successful crowdfunding runs on Kickstarter, IndieGoGo, and a self-hosted system, totaling some $10M, does this company need another $8.5 million in capital?“With the best of intentions, millions of dollars disappear overnight when you’re building hardware,” explained Zidar. ”Importantly though, he continued, the investment comes from a recognition by General Catalyst that the company represents an opportunity to engage with an under-capitalized population of hobbyists who spend hundreds on binoculars but buy $30 feeders.