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Athletic Brewing raises $50 million in equity financing led by General Atlantic to expand production capacity and meet rising consumer demand for non-alcoholic beer.

Jul 09, 2024about 1 year ago

Amount Raised

$50 Million

MilfordFood and Beverage

Investors

General Atlantic

Description

Athletic Brewing Company has raised an additional $50 million in equity financing led by General Atlantic. The company plans to use the investment to increase production capacity and expand its offerings at global retailers to meet the rising consumer demand for non-alcoholic beer.

Company Information

Company

Athletic Brewing Company

Location

Milford, Ohio, United States

About

Athletic Brewing Company is a leading non-alcoholic brewer that has seen significant growth in the non-alcoholic beer category. The company has a strong market share within non-alcoholic beer and is focused on transforming the way modern adults drink.

Funding Insights

Based on industry data
VC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech

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