Apricot has raised Series A funding led by Insight Partners to enhance hiring, product innovation, and market expansion in post-acute care.
Oct 01, 2025•3 days ago
Round Type
series a
Investors
Insight Partners
Description
Apricot, an AI-native documentation platform for post-acute care, announced its Series A funding round led by Insight Partners. The company aims to use the funding to accelerate hiring, product innovation, and go-to-market expansion. Trent Smith, the Founder and CEO, highlighted the importance of addressing the challenges in the Start of Care visit. This investment marks Insight Partners' first venture in an Oklahoma-based company.
Funding Insights
Based on industry dataVC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers