Zeta Global Appoints Pamela Lord As President of Customer Relationship Management (CRM), Matthew Mobley As Chief Operating Officer
Jan 06, 2025•10 months ago
Position
Chief Operating Officer
Company
Zeta Global
Description
Zeta Global has appointed Pamela Lord as its President of Customer Relationship Management (CRM). Pamela Lord, a proven leader in marketing technology with 25+ years of experience, will oversee the go-to-market strategy and customer development efforts across Zeta's industry-leading CDP, ESP and mobile solutions. Meanwhile, Matthew Mobley will transition to Zeta’s Chief Operating Officer, focusing on operational excellence and strategic initiatives to accelerate Zeta’s growth.
Executive Insights
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87% of new executives make significant technology decisions within first 100 days
Budget influence
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Transformation catalyst
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Vendor review timeline
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