logo
logo

Zeta Global Appoints Pamela Lord As President of Customer Relationship Management (CRM), Matthew Mobley As Chief Operating Officer

Jan 06, 202510 months ago

Position

Chief Operating Officer

Company

Zeta Global

Matthew Mobley
New YorkMachine LearningSaasArtificial IntelligenceSoftwareAnalytics

Description

Zeta Global has appointed Pamela Lord as its President of Customer Relationship Management (CRM). Pamela Lord, a proven leader in marketing technology with 25+ years of experience, will oversee the go-to-market strategy and customer development efforts across Zeta's industry-leading CDP, ESP and mobile solutions. Meanwhile, Matthew Mobley will transition to Zeta’s Chief Operating Officer, focusing on operational excellence and strategic initiatives to accelerate Zeta’s growth.

Company Information

Company

Zeta Global

Location

New York, New York, United States

About

Zeta Global is the AI-Powered Marketing Cloud that harnesses advanced artificial intelligence and vast consumer signals to streamline customer acquisition, growth, and retention for marketers. The company's platform unifies identity, intelligence, and omnichannel activation, enabling personalized consumer experiences. Founded in 2007 by David A. Steinberg and John Sculley, Zeta is headquartered in New York City, with a global presence.

Related People

Sign in to view contact details

Sign in to view contact details

Sign in to view contact details

Executive Insights

Based on hiring data
New executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months