Triple Lift Appoints Ron Lissack As Evp of Technology and Frazer Locke As Svp of International Sales
Sep 18, 2024•about 1 year ago
Position
Vice President
Company
TripleLift
Description
TripleLift has hired five new leaders to join the company's executive team, including Ron Lissack as EVP of Technology, Frazer Locke as SVP of International Sales, Prune Nouvion as Country Manager, France, Richard Ottoy as UK Country Manager, and Sofia Rabellino as SVP of Business Development.
Executive Insights
Based on hiring dataNew executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months