Position
Chief Marketing Officer
Company
The Money Store
Description
The Money Store has announced that Coleen Bogle has joined the mortgage lender as its Chief Marketing Officer. Bogle has more than 15 years of experience leading marketing departments in the home financing industry, and in her new role, she will focus on enhancing the brand, expanding marketing services and attracting top-tier mortgage origination talent to the organization.
Executive Insights
Based on hiring dataNew executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months