Position
Chief Communications Officer
Company
TD Bank
Description
TD Bank has named Bridget Lowell as its new chief communications officer, replacing John Pluhowski who will transition to a senior adviser role before retiring at the end of the year. Lowell will report jointly to Jennie Platt, CMO at TD Bank, and Ronald Alepian, chief communications officer at TD Bank Group.
Executive Insights
Based on hiring dataNew executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months