Sonobi Strengthens CTV Advertising Division With Notable New Hire, Senior Vice President of CTV: Craig Schwarz
Sep 18, 2023•over 2 years ago
Position
Senior Vice President Of Ctv
Company
Sonobi
Description
Sonobi, in its persistent pursuit of growth, is enhancing its team with a prominent name in the Advertising & CTV/ OTT space, Craig Schwarz, who will serve as Senior Vice President of CTV.
Related People
Sign in to view contact details
Executive Insights
Based on hiring dataNew executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months