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Service Minder Appoints Berkley Simmons As Chief Executive Officer

Jan 09, 20257 months ago

Position

Founder

Company

ServiceMinder

John Keene
PlanoSoftware

Description

Berkley Simmons has been appointed as the new chief executive officer of Plano-based ServiceMinder. Simmons brings a broad leadership background and deep experience in the SaaS industry, making him well-equipped to guide the team as ServiceMinder continues to grow.

Company Information

Company

ServiceMinder

Location

Plano, Texas, United States

About

ServiceMinder is the leading platform built to support both franchisors and franchisees in managing and growing home services brands. With a robust suite of tools, it simplifies operations, enhances communication, and empowers both franchisors to oversee their brand effectively and franchisees to deliver exceptional customer experiences. From scheduling and invoicing to marketing and performance analytics, ServiceMinder delivers all the tools necessary to ensure seamless and consistent operations.

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Executive Insights

Based on hiring data
New executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months