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Samba Tv Appoints Josh Jacobs As Chief Product Officer and Monte Lutz As Chief Marketing Officer

Dec 12, 2024•9 months ago

Position

Chief Marketing Officer

Company

Samba TV

Monte Lutz
San FranciscoMarketingAdvertising

Description

Samba TV announced the hiring of Josh Jacobs as chief product officer and Monte Lutz as chief marketing officer to expand the company's AI technology. Jacobs will oversee product strategy and development to create a more efficient advertising ecosystem, while Lutz will bring marketing acumen to deliver impactful campaigns leveraging AI-driven solutions.

Company Information

Company

Samba TV

Location

San Francisco, California, United States

About

Samba TV has transformed the TV from a pane of glass on the wall to a window into the heart of audiences. We are the global leader in television technology powering real-time insights and audience targeting to enable unparalleled marketing efficiency and effectiveness. Our proprietary first-party data from tens of millions of opted-in televisions, across more than 20 TV brands sold in over 100 countries, provides advertisers and media companies a unified view of the entire consumer journey. Our independent currency-grade measurement has future-proofed advertising for the next generation, empowering advertisers to connect with their audiences on any platform, across every screen.

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Executive Insights

Based on hiring data
New executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
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Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
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