Rtb House Bolsters Executive Team With the Hire of Michael Lamb As Chief Commercial Officer

Oct 02, 2023•about 2 years ago

Position

Chief Commercial Officer

Company

RTB Digital

Michael Lamb

WarsawMarketingAdvertising

Description

RTB House, a global company that provides leading-edge marketing technologies for top brands and agencies worldwide, today announces the appointment of Michael Lamb as Chief Commercial Officer to spearhead its international commercial growth, with an emphasis on the US market.

Company Information

Company

RTB Digital

Location

Warsaw, Masovian Voivodeship, Poland

About

RTB Digital, also known as Roundtable, is a privately-held company specializing in Web3 digital media solutions. They provide SaaS technology aimed at enhancing digital media operations. The company focuses on integrating blockchain technology into digital media. RTB Digital serves various industries with innovative digital solutions.

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87% of new executives make significant technology decisions within first 100 days

Budget influence

C-level executives control 73% of technology spending decisions

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65% of new senior hires launch digital transformation initiatives

Vendor review timeline

New executives typically review existing vendors within 6 months

Rtb House Bolsters Executive Team With the Hire of Michael Lamb As Chief Commercial Officer

Description

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Company Information