Ready Comm Webcasting Announces Transition To Fully Women Owned Business, Appoints New CEO and CMO
Jan 06, 2025•6 months ago
Position
Chief Marketing Officer
Company
ReadyComm Webcasting
Description
After 20 years as CEO, Garvin Hassell is stepping down, and leadership is entrusted to his daughters, Emily Hassell as CEO, and Anna Escalante as CMO, marking a pivotal moment in ReadyComm’s journey, emphasizing its commitment to innovation, inclusivity, and service excellence in the events industry.
Executive Insights
Based on hiring dataNew executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months