Pure Red Appoints Retail Technology Veteran Umesh Sripad As Its First Chief Product Officer
05/31/23, 3:16 PM
Location
atlantaIndustry
brand marketing
retail
marketing
advertising
Position
first chief product officer
Today, PureRED, a leading marketing, data, and technology partner, announced it has tapped Umesh Sripad as its first-ever Chief Product Officer. In this newly created role, Sripad will oversee PureRED's proprietary technology, PR1, and lead product innovation across PureRED's retail client base. Sripad will report directly to PureRED CEO Brian Cohen,","Sripad's appointment comes on the heels of PureRED's merger with digital creative agency Haddad & Partners and notable executive announcements, including the appointment of Jason Whiting as Chief Growth Officer and new additions to the company's board of directors.
Company Info
Location
atlanta, georgia, united states
Additional Info
PureRED is an award-winning, 600+ associate, PE-owned advertising, marketing and technology partner that delivers digital content at scale with speed and precision. PureRED works with 14 of the largest 25 retailers in the country and provides fully-integrated marketing and advertising capabilities for Fortune 500 brands across retail, consumer packaged goods, financial services and specialty brands globally. With over 50 years experience, PureRED's current clients include Kroger, Rite Aid, New Jersey Lottery, Sanofi and more. For more information, visit www.purered.net