Position
Chief Operating Officer
Company
Leafly Holdings
Description
Leafly, a leading online cannabis marketplace, announced the appointment of Peter Lee as President and Chief Operating Officer. He will lead new monetization efforts, operations, and corporate development, while deepening partnerships with Leafly's customers. Peter brings over 25 years of strategic leadership and more than 5 years of cannabis industry experience.
Executive Insights
Based on hiring dataNew executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months