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Innovid Appoints Software Ops Veteran Jeff Austin As Senior Vice President of Revenue Operations

Jul 20, 2023almost 2 years ago

Company

Innovid

New YorkAdvertising

Description

Innovid , an independent advertising platform for the delivery, personalization, and measurement of converged TV across linear, CTV and digital, today announced the hire of Jeff Austin as Senior Vice President of Revenue Operations.

Company Information

Company

Innovid

Location

New York, New York, United States

About

Innovid is an independent software platform for the creation, delivery, measurement, and optimization of advertising across connected TV (CTV), linear, and digital. Through a global infrastructure that enables cross-platform ad serving, data-driven creative, and measurement, Innovid offers its clients always-on intelligence to optimize advertising investment across channels, platforms, screens, and devices. Innovid is an independent platform steering innovation in converged TV innovation, through proprietary technology and partnerships designed to reimagine TV advertising. Headquartered in New York City, Innovid serves a global client base through offices across the Americas, Europe, and Asia Pacific.

Executive Insights

Based on hiring data
New executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months

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