I Fit Welcomes Mark Phillips As Chief Marketing Officer and Bart Muller As Chief International Officer
I Fit Welcomes Mark Phillips As Chief Marketing Officer and Bart Muller As Chief International Officer
04/02/24, 8:34 PM
Position
chief international officer
chief marketing officer
The connected fitness company, iFIT, is reinforcing its executive team by appointing Mark Phillips as chief marketing officer and Bart Muller as chief international officer. The company aims to enhance its artificial intelligence capabilities and expand its international presence.
Company Info
Additional Info
iFIT is a global health and fitness technology company that provides unmatched fitness experiences and solutions to its growing community of millions of engaged members across 120 countries. iFIT’s industry-leading brands – NordicTrack®, ProForm® and Freemotion® – are powered by the iFIT integrated health and fitness platform, which seamlessly connects the company’s proprietary software, experiential content and interactive hardware. Based in Logan, Utah, with offices in Paris, Shanghai, Sydney, and Manchester, the company offers immersive, adaptive, personalized subscription workout experiences for every fitness level and interest. iFIT delivers these patented interactive experiences through an extensive offering of live and on-demand content across a full range of fitness modalities.