Hootsuite Welcomes Elina Vilk As Chief Marketing Officer

Aug 14, 2023•almost 2 years ago

Company

Hootsuite

VancouverInformation Technology

Description

Hootsuite, the global leader in social media management, today announced Elina Vilk as Chief Marketing Officer . She will join the company’s executive leadership team that is an industry anomaly at 75% women, and will report to CEO, Irina Novoselsky.

Company Information

Company

Hootsuite

Location

111 EAST 5TH AVENUE

Vancouver, British Columbia, Canada

About

Hootsuite is a social media management platform helping businesses reach their customers across multiple platforms. Its suite of social media tools is built to simplify marketing, accelerate sales, and streamline customer service. The platform enables users to create, schedule, publish, and manage their content and ad campaigns across socialnetworks from a single dashboard.

Executive Insights

Based on hiring data

New executive impact window

87% of new executives make significant technology decisions within first 100 days

Budget influence

C-level executives control 73% of technology spending decisions

Transformation catalyst

65% of new senior hires launch digital transformation initiatives

Vendor review timeline

New executives typically review existing vendors within 6 months

Related People

Irina hidden

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